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450° Heat Protection Reinforces and strengthens fragile hair from the inside out. Hydrates strands, locks in moisture, and enhances softness. Forms a scaffold around each hair fiber to protect it from external aggressors. Prevents breakage and hair fall caused by brushing and styling, encouraging length over time. Improves the tensile strength and elasticity of each hair strand. Clinical amp; Consumer Panel Claims: Hair is 2.9x more elastic and 133% stronger.* *Based on a clinical test after 5 uses of Hair Alchemy Shampoo, Conditioner, and Fortifying Treatment Serum when used as a system vs nonconditioning shampoo. After just one use 81% felt their hair was more fortified* After just one week 87% felt their hair was more resilient* After just one week 82% felt their hair was stronger from root to tip and more resistant to breakage* *Based on a consumer panel survey of 106 women. Key Ingredients: Oribe Signature Complex (Watermelon, Lychee, and Edelweiss Flower) defends hair from oxidative stress, photoaging, and the deterioration of natural keratin all while protecting it from the drying, damaging, and colordepleting effects of the elements. Curative Blend (Chia Seed, BioFermented Bamboo Leaf, and PlantBased Protein) penetrates the hair cortex to build strength from within while forming a protective scaffold around strands to reinforce cuticle strength and structure, preventing breakage caused by brushing, styling, and external aggressors. MultiAction Hyaluronic Acid Complex rehydrates from within to deliver a surge of moisture and increase elasticity. Phytoceramides act as a barrier on strands to prevent moisture loss while enhancing shine. Cotton Seed Extract strengthens and promotes elasticity to prevent breakage while adding softness to each strand Green Tea and Plant Polysaccharides protect from environmental stressors by preventing the adhesion of pollution particles on hair.